For citations:
Ospanov I.M., Avinash B.M., Ilhamzhanov R.K. ANALYSIS OF BUSINESS PROCESS MODELING: A CASE OF PRIVATE TARGETED ADVERTISING AGENCY. Herald of the Kazakh-British Technical University. 2025;22(2):440-454. https://doi.org/10.55452/1998-6688-2025-22-2-440-454