For citations:

Rajasekhara M.P., Madhavi K., Turarbekova K., Shevchik N. DIGITAL MARKETING INFLUENCE ON THE BUSINESS PERFORMANCE OF KAZAKHSTAN SMALL & MEDIUM ENTERPRISES (SMES). Herald of the Kazakh-British technical university. 2024;21(4):317-331. https://doi.org/10.55452/1998-6688-2024-21-4-317-331